In this episode, Madelyn O’Farrell sits down with Ryan Soskin, Co-Founder and CEO of GoodShip, to explore how the company is transforming freight orchestration and procurement for large shippers. Ryan shares his journey through Coyote, Convoy, and Stord, and how those experiences shaped Goodship’s focus on disciplined capital deployment, high hiring standards, and truly shipper-centric tools. They dive into why shipper decision-making is much messier than simple rate-based bids, how GoodShip connects procurement and day-to-day network orchestration, and the role of Laney, their new AI transportation analyst, in turning complex transportation data into fast, actionable insights. The conversation also covers why neutrality (remaining a pure software layer, not a freight participant) is critical to earning shipper trust, how the freight tech stack is likely to consolidate into a single operating system powered by AI, and what Ryan has learned stepping into the founder role while scaling GoodsShip after a $25M Series B.

Highlights from their conversation include:

• Introduction and What GoodShip Does (0:29)  
• Ryan’s Path Into Supply Chain and Early Career (2:34)  
• Learnings From Convoy and Stord For Building GoodShip (4:49)  
• How Shippers Actually Make Freight Decisions (5:40)  
• Connecting Procurement and Orchestration In Practice (7:45)  
• Launching Laney, the AI Transportation Analyst (8:52)  
• Human in the Loop and Goodship’s Agentic Strategy (11:35)  
• Why Neutrality Matters in Freight Technology Platforms (13:08)  
• The Future Freight Tech Stack and Role of AI (15:00)  
• Fundraising, Series B, and What the Team Says Yes or No To (17:18)  
• Founder Lessons, Talent, and Financial Discipline (19:23)  

Dynamo Ventures is a venture firm backing founders upgrading the physical economy. As intelligence moves into critical infrastructure and technology collides with physics, industry is entering a new era of transformation - the industrial renaissance.

Born from the dirt and grit of supply chains and shaped by operations, not spreadsheets, Dynamo focuses on the complex realities of building in the real world. We invest in companies transforming infrastructure, manufacturing, logistics, transportation, and the systems that power global commerce.

Dynamo works closely with founders who combine ambition with a bias to action, bringing a builder mindset to venture capital through deep operational insight, systematic pressure-testing and hands-on partnership.

Our purpose is simple: to back the relentless shaping the industrial renaissance. Learn more at 

www.dynamo.vc

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